AMRO
MASKOUN

(About Me)

In a world overflowing with content, how do you stand out? By crafting stories, art, and emotions that don’t just reach people, but move them.

I’m Amro Maskoun. Some people call me a content creator, but I like to think of myself as a storyteller with a vision. 

Every project I create starts with a question: What story do I want to leave behind? What memory do I want to build?

Over the past few years, I’ve built a platform that connects millions of people across the Middle East and beyond.

Reach & insight

(Followers)

1 M

(Audience Locations)

Syria, Saudi Arabia, Jordan, Algeria, UAE.

(Video Views)

+ 0 M

(Languages Spoken)

Arabic, English, French, Turkish

A sneak peak into the power of just one post; a proof that strategy drives success.

These numbers aren’t just statistics; they represent years of effort in building a community that delivers real results.

Awards & Recognition

(People’s Choice Award)
2021
(Mena Content Creators Award)
2021
(Kids Choice Award)
2023
(Forbes 30 under 30 2023)
2023

Brand Collaborations

I’ve had the honor of collaborating with leading brands that are bold enough to tell their stories differently.

storytelling storytelling storytelling storytelling
FASHION FASHION FASHION FASHION

Fashion meets storytelling; it’s not just what you wear, but the story you tell.

cinematic videos

My approach to every project is simple:

I don’t follow the typical formula or settle for easy.

This isn’t just an ad; it’s a movie.

My approach to every project is simple:

I don’t follow the typical formula or settle for easy.

I focus on the details; the subtle elements that transform a project from good to unforgettable. Every frame, every scene, and every detail are carefully crafted to do more than promote a product. It’s about creating an experience that captivates and pulls the audience into a world that feels as real as it is engaging. 

Swiss Arabian

" Scent of Identity: Where Individuality Meets Elegance "

For this perfume ad, I drew inspiration from cinematic art I wanted to evoke a message about embracing individuality and discovering a scent that resonates with who you are, no matter your style.

For this perfume ad, I drew inspiration from cinematic art I wanted to evoke a message about embracing individuality and discovering a scent that resonates with who you are, no matter your style.

Strategic Vision
Showcased how a bag carries more than belongings; it holds memories, emotions, and heritage.

Creative Direction
Highlighted the unseen weight of what we carry while traveling, blending personal and universal storytelling.

Voice That Resonates
Wrote and recorded a heartfelt voiceover that immersed the audience in the narrative, with lines like, “We carry more than anyone can see. Our bag is a little home we take with us wherever we go.”

(Reach)
0 M
(Views)
0 M
(Interactions)
0 K

Honor magic v2

" Modern Twist, Inspired by Cinema "

Drawing inspiration from classic cinema, I added a fresh, modern twist by subtly integrating the device’s key features through acting and storytelling.

Strategic Vision
Showcased how the device seamlessly integrates into various aspects of life, creating a universal appeal.

Creative Direction
Filmed across multiple countries, incorporating iconic landmarks to give the ad a global perspective.

Innovative Execution
Used cinematic visuals and a captivating voiceover to guide the audience through the narrative, subtly introducing the device’s features.

(Reach)
0 M
(Views)
0 M
(Interactions)
0 K

Tumi

" Carrying Emotions, Not Just Luggage "

I took on the challenge of creating a campaign that broke away from the typical approach to bag advertising. Instead of focusing on features, I aimed to build an emotional connection between the audience and Tumi by telling a story that truly resonates.

I took on the challenge of creating a campaign that broke away from the typical approach to bag advertising. Instead of focusing on features, I aimed to build an emotional connection between the audience and Tumi by telling a story that truly resonates.

Strategic Vision
Showcased how a bag carries more than belongings; it holds memories, emotions, and heritage.

Creative Direction
Highlighted the unseen weight of what we carry while traveling, blending personal and universal storytelling.

Voice That Resonates
Wrote and recorded a heartfelt voiceover that immersed the audience in the narrative, with lines like, “We carry more than anyone can see. Our bag is a little home we take with us wherever we go.”

(Reach)
0 M
(Views)
0 M
(Interactions)
0 K